martes, 14 de julio de 2009

The power of Emotional Intelligence!!!

Do you remember what were you doing the day that the twin towers got knocked? And your first kiss? What about your fist day of high school? And, now… Do you remember what did u do the 10th of September of 2001? and , what had you for breakfast your first date's day? …

It’s amazing how we can remember things that have happened a long time ago and forget those that happened just 2 weeks ago… But it’s all about emotions, feelings, sensations. Those magic factors that make us remember certain things forever.

So if we are talking about advertisement, brands also want to remain on your brain forever… ( at least some of them try really hard). Personally, I like this kind of publicity but with some limits. There are some brands that just take advantage of this fact and try to make us think that they are something that in fact they are not, … When some of them try too hard to show how much they help charity organizations when in fact they are just trying tovincrease profits it’s just vulgar. Of course there is always an economic interest but if you do it with taste and common sense would work much better and you will get your costumer’s trust and admiration.

Anyway, there is one spot that I love… I hope you like it as much as I do…

http://www.youtube.com/watch?v=pCL-95dc19E&NR=1

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